ARE STOP WORDS THAT IMPORTANT?

1) a
2) the
3) for
4) of

These are all considered stop words. When it comes to optimization of content, these words are generally frowned upon. In fact, some filters on Google will filter these words out in searches.

Many feel that people can find that what they are looking for in a search without the use of these words. This leads us up to the main focus of this article. How can a person find what they want in a Google search, without the use of the stop words?

1) Take the main keyword and put it through the search engine. Think about what you are trying to find. Take the one main focus word and put it in. Google will bounce back exactly what is needed. Sometimes the other words we use end up clogging the filters a bit. Stop doing that.

2) Take a look at some of the trends going around. Now look at your keyword focus. Now combine the two. If the keyword being used is “market value”. Look at the trends wrapped around these words. Now combine the two, but only using two or three main focus words. The answer will come right at you. There is no need for all the extra fillers.

IS IT BETTER TO FOCUS ON LONGER OR SHORTER QUERIES

Another good question. Some have said that it’s better to go shorter. However, the competition has found this out too. Everyone needs to be one step ahead of the competition. The trick is to conduct your keyword search wisely without using fillers. The best thing to do is to go long. Stretch out the search, but take away the stop words. The stop words will only serve to hurt the search.

Say a person uses a search of kids clothing. It’s not going to matter which word is first. Google will bring it all up the same. Now let’s say a person puts in clothing for kids. This order is very important. There is the stop word in there, but this results will yield better results.

The idea is to take this idea and apply it to your own search queries. Word placement is just as important as trying to cut down on the stop word usage. Now some might be asking if cutting off stop words completely will get the job done sooner. The answer to this is not necessarily. The idea is to cut down on the stop words, not cut them off completely.

If each of you remember the idea of word placement and cutting out the fillers, your keyword search will go much smoother.