How to Survey Your Audience

We all have had the same issue at one point or another in our life. Of how to go about surveying our audience and making sure that we have content that is right for them and their needs. This can be quite defeating especially in the fact that when you…

Tips for Creating a Memorable and Engaging Infographic

Infographics are a great way to convey information quickly and effectively. However, it's easy these days for your infographic to get lost in the sea of images and advertisements we see every day. Here are some tips for making your infographic stand out from the crowd. Think Critically Using the…

A Brief History of Web Design

Web design has come a long way since its humble beginnings. Here is a glimpse into how the world of web design developed from its early stages to its present-day glory. The First Web Browsers Gopher was the first platform for surfing the web developed in the late 20th century.…

Guide to Modern Web Design

The digital world is continuously evolving, and new web design techniques are emerging every day. Here are some of the hottest modern elements of web design that will make your content stand out from the crowd. Visually Engaging Backgrounds Using an eye-catching animation or image as the background of your…

A Beginner’s Guide to Parallax Style Website Design

Parallax technology has been around for decades, forming the foundation of many web design techniques used in modern websites. Here is a brief guide to the little-known technology and how it can help revitalize your website design. What is Parallax? Parallax comes from the Greek word parallaxis, meaning "alteration". It…

How to Make Your WordPress Site Accessible

Making your website more accessible increases your user traffic and makes your content clearer and more engaging to diverse users. Here are some tips for making your WordPress site more accessible. Choose Your Theme Carefully Some WordPress themes are unique and interesting but difficult to navigate. Many themes are tagged…

Responsive Web Design 101

Most of our online activity takes place through our mobile devices these days. With more and more variation in the devices we use to access web content, it becomes increasingly important for web design to be adaptable to these devices. Nothing turns away users faster than awkward and user-unfriendly web…

Guide to User-Experience (UX) Design

The user experience is the overall, combined impression a user has when utilizing a website or web application. It incorporates every detail of the website's design, appearance, usability, and brand to create a single, unified impact on the user. Here are a few of the most fundamental aspects of a…

Personal Branding 101

Personal branding is the creation and marketing of a distinctive and memorable brand for you and your career. One of the most important parts of creating a successful business is cultivating a following that knows and loves your business's authentic identity. Personal branding can lead to better professional opportunities, improved…

Guide to Successful Email Design

Email is one of the most effective ways to market your business. Any marketing campaign will employ a variety of resources to communicate with potential clients, and email can serve as the centerpiece of any marketing strategy. A well-designed email campaign must be attractive and eye-catching, and should direct the…